Elixir® Strings have struck a serious chord with musicians around the world. Whether you’re playing for yourself or for an arena packed with fans, they maintain their like-new sound and their bright lively tones 3-5 times longer than ordinary strings to save money, time, aggravation, and a whole lot more. Elixir® Strings fulfill the promise of music. And not just any music. They fulfill the promise of your own.